Wherever travellers go, they’ll be using the internet and social media to discover the best spots, plan their itinerary, and share their memories with friends. Here, we’ll share five tactics that will help you build a successful tourism marketing strategy.
Destination marketing has changed - how to make it in digital, mobile and new travel behaviour
While many vacationers vow to go offline on their trips, Spanish hotel chain Melia Hotels International has launched what it calls the first "Twitter experience hotel," which, as the name implies, encourages guests to use their mobile devices throughout their stays.
Solutions provider MYOB in its July business monitor found that the proportion of small and medium enterprises (SMEs) with a website has risen slightly.